Products

A Growth Hub Empowering Armenia’s Entrepreneurs and Advancing Digital Reach

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ACBA Bank is one of Armenia’s leading financial institutions serving individuals and small businesses across the country.

Client

ACBA Bank - SME

Deliverables

Product Design

Product Architecture

Back-End Development

Front-End Development

UX Research

UX Design

UI Design

Tech Support

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The Challenge

Creating one digital space that helps owners learn, connect, and apply for support without bouncing between tools. Flows had to feel simple for first‑time users and still scale to tens of thousands of members.

Client

ACBA Bank - SME

Deliverables

Product Design

Product Architecture

Back-End Development

Front-End Development

UX Research

UX Design

UI Design

Tech Support

View Website

The Challenge

Community That
Works Like a Product

A single website became a working environment for SMEs. Education, events, partner search, calculators, applications, and messaging live under one roof. People register once, keep a profile, join programs, and get reminders in context. The system treats content as modules, so pages update fast and stay consistent.

Access and focus by user context

Visitors explore articles, courses, and open events with friendly filters.

Registered users save interests, see tailored cards, and get QR tickets.

Partners publish profiles, links, and offers to be discovered by SMEs.

Editors manage content blocks, programs, and calendars in a clean CMS.

Built to unite education, finance, and partnership in one digital space

Flow and
Core Areas

Built as a sequence that reduces friction. Every area keeps people moving from curiosity to action.

Registration and Profie

Quick forms capture essentials and set preferences. Profiles drive personalized feeds and saved actions.

Registration and Profie

Quick forms capture essentials and set preferences. Profiles drive personalized feeds and saved actions.

Learning Library

Courses and guides organized by tags and formats. Pop‑ups show teachers, modules, and outcomes before joining.

Learning Library

Courses and guides organized by tags and formats. Pop‑ups show teachers, modules, and outcomes before joining.

Events with QR Tickets

Catalog with calendar view, time and place hints, and instant registration. Tickets arrive with a QR code for check‑in.

Events with QR Tickets

Catalog with calendar view, time and place hints, and instant registration. Tickets arrive with a QR code for check‑in.

Partner Directory

Companies create public cards with contacts and services. Requests route to the right person automatically.

Partner Directory

Companies create public cards with contacts and services. Requests route to the right person automatically.

Calculators and Tools

Debt‑to‑Equity and other finance helpers explain results in plain language and invite users to learn more.

Calculators and Tools

Debt‑to‑Equity and other finance helpers explain results in plain language and invite users to learn more.

Programs and Funding

Owners submit applications to SME initiatives. Statuses, messages, and notifications sit inside the same account.

Programs and Funding

Owners submit applications to SME initiatives. Statuses, messages, and notifications sit inside the same account.

How it Feels
on Screen

A tidy interface that respects time. States are clear, copy is simple, spacing breathes.

Smart Filters for Content

Cards sort by topic, level, and format. Ratings and views keep trust visible. The calendar tightens discovery for events.

Smart Filters for Content

Cards sort by topic, level, and format. Ratings and views keep trust visible. The calendar tightens discovery for events.

Course Preview and Join

A focused pop‑up presents teacher, modules, and outcomes with a single call to action.

Course Preview and Join

A focused pop‑up presents teacher, modules, and outcomes with a single call to action.

Partner Profile Drawer

Company card with logo, links, contact person, and a compact description. Tabs switch between overview and details.

Partner Profile Drawer

Company card with logo, links, contact person, and a compact description. Tabs switch between overview and details.

Registration with QR Confirmation

Forms stay short, fields auto‑fill from the profile, and a QR ticket confirms the seat.

Registration with QR Confirmation

Forms stay short, fields auto‑fill from the profile, and a QR ticket confirms the seat.

Built to Grow
Without Getting Heavy

Modules repeat across pages, so adding a new program or calculator does not affect stability. Content teams work in a mapped CMS with guardrails from the design system. Profiles control visibility of recommendations, while permissions keep admin work safe and precise.

This flexibility was essential. The product needed to scale with the SME community while staying easy to run day to day.

It’s been more than ten years we have been cooperating with ZOOM GRAPHICS. Historically, ACBA Bank developed its software solutions in-house, though quite often we have burning projects which require having sustainable and predictable external partners. On behalf of ZOOM GRAPHICS we have a reliable, creative, and flexible partner whom we can handle any complexity project with.

Tigran Simonyan